From the Ocean – OLEADA Official

WE ARE 100% FROM THE OCEAN

Our name “OLEADA” is derived from the Spanish word for “ocean waves”. Deeply embedded in our identity, the ocean has given us numerous inspirations with a special place in our hearts. As a brand committed to sustainability, we are dedicated to doing our part to save the ocean from human pollution.

In partnership with B-Corp HowBottle, we are proud to announce the launch of our “From the Ocean, For Plastic-free Oceans” campaign – a limited collection of sustainable bags that are exclusively made of recycled materials from the ocean to raise awareness and foster positive change in ocean preservation.

HowBottle is a sustainable lifestyle brand that is born to solve the problem of plastic pollution. By designing, producing, and selling sustainable products made from recycled, single-use plastics, HowBottle is dedicated to inspiring more and more consumers to buy environmentally friendly and better.

Did you know there is a ghost haunting our beloved ocean? 

Abandoned fishing nets, a.k.a. “ghost gear”, accounts for 10% of the plastic waste in our oceans with 640,000 tonnes entering the ocean each year. 

Ghost gear is a hazard to ship navigation and safety at sea and a great danger to marine life. In one incident in 2018, 300 sea turtles were found entangled and killed by one single fishing net in Mexican water. * Such tragedy breaks our hearts.

How do we turn fishing nets into handbags?

Recycling ghost fishing nets

As what we do for our Conscious Commitment,one key part of our conscious practice is transforming what would have been harmful wastes to the environment into new materials to use on our bags. 

Making chips

Spinning yarn

Knitting garment

Through elaborate processes, abandoned fishing nets from the ocean were recycled and made into a water-resistant canvas-like nylon fabric. 

Introduce “From the Ocean” Coast Collection

“From the Ocean” Coast Tote and Coast Shopper are made of recycled canvas made from abandoned ghost gear as well as premium vegan leather made from discarded plastic bottles. Available in a cheerful summer palette, they are perfect companions for a carefree day out while making contributions to a more plastic-free ocean. 

 “From the Ocean” Coast Tote

$ 325

Each “From the Ocean” Coast Tote is made of 39 plastic bottles and 46 sq. ft of fishing nets. An extension of the powerful Coast Tote from OLEADA, the “From the Ocean” Coast Tote is not only exclusively made of recycled materials but features exciting upgrades from our original design too. 

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“From the Ocean” Coast Shopper 

$125

 Each “From the Ocean” Coast Shopper is made of 24 plastic bottles and 102 sq. ft of fishing nets. Designed by HowBottle, it is a casual carry-it-all that allows you to stroll the city worry-free on any day.

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Conscious To Details 

Each “From the Ocean” bag comes with a bag charm made of caps of recycled plastic bottles. In the shape of a seashell, it’s meant to be reminiscent of your pleasant memories of the beauty of the ocean.

Fishing net identification as a reminder of the meaningful origin of the bag

Durable water-resistant recycled canvas

The dust bags of the collection are also made of recycled materials from recycled plastic waste, offering you a 100% sustainable experience.

It's 100% from the Ocean, for plastic-free Oceans

By repurposing plastic waste in the ocean, the “From the Ocean” collection is truly from the ocean while setting a reminder to the public to reduce plastic pollution through daily use. A portion of our sales of the collection will also be donated to charity for the purpose of ocean preservation. To learn more about the “From the Ocean” campaign and products contact us at hello@oleada.shop.

WE ARE 100% FROM THE OCEAN

Our name “OLEADA” is derived from the Spanish word for “ocean waves”. Deeply embedded in our identity, the ocean has given us numerous inspirations with a special place in our hearts. As a brand committed to sustainability, we are dedicated to doing our part to save the ocean from human pollution.

In partnership with B-Corp HowBottle, we are proud to announce the launch of our “From the Ocean, For Plastic-free Oceans” campaign – a limited collection of sustainable bags that are exclusively made of recycled materials from the ocean to raise awareness and foster positive change in ocean preservation.

HowBottle is a sustainable lifestyle brand that is born to solve the problem of plastic pollution. By designing, producing and selling sustainable products made from recycled, single-use plastics, HowBottle is dedicated to inspire more and more consumers to buy environmentally friendly and better.

Did you know there is a ghost haunting our beloved ocean? 

Abandoned fishing nets, a.k.a. “ghost gear”, accounts for 10% of the plastic waste in our oceans with 640,000 tonnes entering the ocean each year. 

*Greenpeace Germany, (Nov 2019). Ghost Gear: The Abandoned Fishing Nets Haunting Our Oceans. 

Ghost gear is a hazard to ship navigation and safety at sea and a great danger to marine life. In one incident in 2018, 300 sea turtles were found entangled and killed by one single fishing net in Mexican water. * Such tragedy breaks our hearts.

How do we turn fishing nets into handbags?

As what we do for our Conscious Commitment, one key part of our conscious practice is transforming what would have been harmful wastes to the environment into new materials to use on our bags. 

Through elaborate processes, abandoned fishing nets from the ocean were recycled and made into a water-resistant canvas-like nylon fabric. 

Introduce “From the Ocean” Coast Collection

“From the Ocean” Coast Tote and Coast Shopper are made of recycled canvas made from abandoned ghost gear as well as premium vegan leather made from discarded plastic bottles. Available in a cheerful summer palette, they are perfect companions for a carefree day out while making contributions to a more plastic-free ocean. 

“From the Ocean” Coast Tote   
$325

Each “From the Ocean” Coast Tote is made of 39 plastic bottles and 46 sq. ft of fishing nets. An extension of the powerful Coast Tote from OLEADA, the “From the Ocean” Coast Tote is not only exclusively made of recycled materials but features exciting upgrades from our original design too. 

“From the Ocean” Coast Shopper
$125

Each “From the Ocean” Coast Tote is made of 39 plastic bottles and 46 sq. ft of fishing nets. An extension of the powerful Coast Tote from OLEADA, the “From the Ocean” Coast Tote is not only exclusively made of recycled materials but features exciting upgrades from our original design too. 

Conscious To Details

Each “From the Ocean” bag comes with a bag charm made of caps of recycled plastic bottles. In the shape of a seashell, it’s meant to be reminiscent of your pleasant memories of the beauty of the ocean.

Fishing net identification as a reminder of the meaningful origin of the bag

Durable water-resistant recycled canvas

The dust bags of the collection are also made of recycled materials from recycled plastic waste, offering you a 100% sustainable experience.

It's 100% from the Ocean, for plastic-free Oceans

By repurposing plastic waste in the ocean, the “From the Ocean” collection is truly from the ocean while setting a reminder to the public to reduce plastic pollution through daily use. A portion of our sales of the collection will also be donated to charity for the purpose of ocean preservation. To learn more about the “From the Ocean” campaign and products contact us at hello@oleada.shop.